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E-BOOK

25 Loyalty and Engagement
Stats You Need to Know

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WEBINAR

The Rise of Engagement Loyalty-
How Pepsi Rewards Customers for
Everything They Do With the Brand

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WEBINAR

How UFC and Nestlé Purina
Green Lighted Their Loyalty
Program Initiatives

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E-BOOK

52 Ways to Differentiate
a Loyalty Program

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WHITEPAPER

Rethink Loyalty: How Points For Action™
Drives Engagement and
Incremental Sales

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E-BOOK

The Missing Link
to Customer Loyalty

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E-BOOK

10 1/2 Things to Consider
When Evaluating a
Multichannel Loyalty Program

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The Leading Multichannel Loyalty and
Analytics Solutions Provider

Empowering Marketers to Capture Better Customer Insight, Drive Engagement, and Retain Valuable Customers

Platform

LOYALTY SOLUTIONS

Launch a new program or enhance your existing program with the only technology that aggregates data from your brand’s strongmobile, social, and transactional channels

HP_DataAnalytics

DATA AND ANALYTICS PLATFORM

Analyze data across more than 200 points of brand interaction and leverage those insights to drive all your acquisition and retention efforts

CLIENTS INCLUDE

By 2017 the CMO will spend more on IT than the CIO

Gartner - CMO Spending Study

Aggregating Data From All Digital, Social, Mobile, and Transactional Channels and Touch Points


112 Million Brand Interactions

We connect the customer journey across online engagement, email opens, social actions,
check-ins, purchases, mobile activity, and more

591 Million Social Data Points

We measure and aggregate social actions from across leading platforms including Facebook, Twitter, Foursquare, Instagram, YouTube, and more

$1.9 Billion in Transactions

We capture and analyze online and offline transactions by integrating quickly and easily with any e-commerce and Point-of-Sale system

Partnerships, Alliances, and Integrations with Many of the World’s Largest Data and Marketing Companies, Including


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Our partnership with CrowdTwist enables Groupe agencies and their clients to get closer to their loyal customers across all channels. Loyal customers can be powerful brand advocates, and the CrowdTwist platform will empower brands to interact with these customers in a way that is meaningful and adds value.

Michael Wiley - VivaKi Ventures - Managing Director & Chief Social Media Officer

Transforming Results

Linking Brand Engagement, Social Activity, Data Acquisition, and Spend


CROSS-INDUSTRY RESULTS INCLUDE

increase in online engagement

increase in opt-in data

increase in spend per transaction

increase in repeat purchases

increase in email open rates

increase in email click-throughs

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Driving the Multichannel Loyalty Conversation

Bridging Loyalty Across Categories, Verticals, and Industries


FEATURED AND REGULAR CONTRIBUTORS IN


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