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REFRESH YOUR LOYALTY AND ENGAGEMENT STRATEGY

To win and retain customer loyalty in 2016, brands must be nimble, demonstrate continuous value, and engage customers across multiple channels. Technology, personalization, and customer data will rule, helping brands form even greater emotional bonds that will translate into continued customer loyalty. This e-book outlines 10 loyalty marketing and engagement predictions that will keep companies on top of their game.

In this e-book, you will learn:

  • The ways brands are leveraging wearable technology to strengthen loyalty
  • How philanthropy will appeal to consumer emotions to drive greater affinity
  • Why Centennials are the next ‘it’ target market for brand loyalty
  • Why mobile will become a more important tool for brands to connect with consumers