Logo

The following is placeholder text known as “lorem ipsum,” which is scrambled Latin used by designers to mimic real copy. Nullam sit amet nisi condimentum erat iaculis auctor. Donec eu est non lacus lacinia semper.

Donec ac fringilla turpis. Aliquam bibendum, turpis eu mattis iaculis, ex lorem mollis sem, ut sollicitudin risus orci quis tellus. Mauris id fermentum nulla. Sed a ligula quis sapien lacinia egestas. Phasellus sodales massa malesuada tellus fringilla, nec bibendum tellus blandit. Nulla lectus ante, consequat et ex eget, feugiat tincidunt metus.


Type

Typography is crucial in establishing a consistent tone and identity across communication and sales/marketing materials.

The primary CrowdTwist typeface is Proxima Nova. Its design is bold, clean, and easily readable. The secondary CrowdTwist tyepface is the quirkier Playfair. Its usage is limited to captions, callout quotes, statictics, and occasionally as a way to bring contrast and emphasis to text in select cases.

In instances where a generic system font is required (such as in PowerPoint presentations) or the brand typeface is not available, use Helvetica.

Download the CrowdTwist font package here.


Type Setting

The CrowdTwist fonts have a wide range of weights that provide versatility in our brand design. Weights and sizes are not explicitly determined and will vary according to application.