We Power Loyalty Programs For Leading Brands



CLIENTS INCLUDE


Retailer Zumiez: Redefining Retail Relationships



PROGRAM OVERVIEW

Recognized as one of the fastest growing companies in the U.S., speciality retailer Zumiez wanted to launch a retail loyalty program that offered their customers more than a traditional ‘points-for-purchases’ program. With revenues of almost $700 million, 500 retail stores, a booming eCommerce business and a true “customer first” culture, Zumiez needed a partner who could provide a platform that would drive their business and provide customers with an unparalleled brand experience.

We power The Zumiez Stash, a multi-channel loyalty program that allows customers to earn points for in-store and online purchases, numerous forms of engagement on the Zumiez website and finally, brand specific social activity across leading social platforms including Facebook, Twitter, Instagram & Foursquare.

Through the platform, Zumiez offers members access to a unique suite of rewards including limited edition items, prized gear, autographed apparel, lifestyle based vacation packages and much more. They promote the program across channels, through in-store signage, their online properties, social pages, branded emails, display and search. In addition, the program has been integrated with a number of their leading partners including Amazon and others.

CONNECTED ACROSS

  • In-Store Purchases
  • eCommerce Transactions
  • Website Activity
  • Email
  • Social Networks
  • Mobile Interaction
  • Partners
  • And More…
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Pepsi: Revolutionizing How CPG Companies Leverage Loyalty



PROGRAM OVERVIEW

Pepsi set out to create a loyalty program that leveraged their relationships and legacy as a leading sponsor of pop culture, music and sports. They wanted to find a way of connecting directly with consumers across channels as well as a way of gaining consumer insights and data that would include purchases, brand activity and brand related social activity all while providing consumers with an experience that was industry leading.

The Pepsi Experience Points program (PXP) is powered by CrowdTwist and provides a unique opportunity for consumers to earn points for engaging across Pepsi’s virtually endless number of channels. The program has been integrated with their various entertainment sponsorships ranging from the Superbowl to the Grammys as well as used to support their co-marketing relationships and promotions with partners including the MLB, Papa Johns, Norwegian Cruise Lines and others.

The program has driven measurable increases in brand engagement and social activity and allows Pepsi to connect brand interactions to purchases so they can finally identify and reward their brand’s biggest advocates.

CONNECTED ACROSS

  • Code-on-Pack
  • Social Networks
  • Website Activity
  • Promotional Partners
  • Email
  • And More…
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VIZIO: Changing The Way Companies Connect With Consumers



PROGRAM OVERVIEW

VIZIO, one of the largest TV manufacturers in the U.S. wanted to find a way of strengthening their brand’s relationship directly with consumers while simultaneously supporting their extensive network of partners including Amazon, BestBuy, Hulu, Netflix, The Childrens Heart Foundation and others. The Fandemonium loyalty program was created as a way for VIZIO to engage and remain relevant throughout their customer’s lifecycle–before, during and after making a purchase.

The Fandemonium program offers members the ability to earn points for interacting with VIZIO and their various partners’ content–online, across social networks and in-store–while giving them an opportunity to compete for incredible prizes and rewards. In addition to driving lifts in brand engagement for both VIZIO and their partners, the program is providing them with extensive customer insights while driving brand exploration across channels, through content and within their various online social communities.

By rewarding consumers with access to incredible product and content related rewards, VIZIO is extending their reputation for product excellence at the same time that they’re building stronger and more enduring relationships with their customers.

CONNECTED ACROSS

  • Extensive Partner Network
  • Email
  • Website Activity
  • Social Networks
  • Promotions & Sweepstakes
  • Survey Tools
  • And More…
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