We Power Loyalty Programs For Leading Brands



CLIENTS INCLUDE


Retailer Zumiez: Redefining Retail Relationships



PROGRAM OVERVIEW

Recognized as one of the fastest growing companies in the U.S., speciality retailer Zumiez wanted to launch a retail loyalty program that offered its customers more than a traditional ‘points-for-purchases’ program. With revenues of almost $700 million, 500 retail stores, a booming e-commerce business, and a true “customer first” culture, Zumiez needed a partner that could provide a platform that would drive its business and provide customers with an unparalleled brand experience.

We power The Zumiez Stash, a multichannel loyalty program that allows customers to earn points for in-store and online purchases, numerous forms of engagement on the Zumiez website, and finally, brand specific social activity across leading social platforms including Facebook, Twitter, Instagram and Foursquare.

Through the platform, Zumiez offers members access to a unique suite of rewards including limited edition items, prized gear, autographed apparel, lifestyle based vacation packages and much more. It promotes the program across channels, through in-store signage, its online properties, social pages, branded emails, display, and search. In addition, the program has been integrated with a number of its leading partners including Amazon and others.

CONNECTED ACROSS

  • In-Store Purchases
  • E-Commerce Transactions
  • Website Activity
  • Email
  • Social Networks
  • Mobile Interaction
  • Partners
  • And More…
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Pepsi: Revolutionizing How CPG Companies Leverage Loyalty



PROGRAM OVERVIEW

Pepsi set out to create a loyalty program that leveraged its relationships and legacy as a leading sponsor of pop culture, music, and sports. The brand wanted to find a way to connect directly with consumers across channels, as well as gain consumer insight and data that would include purchases, brand activity, and brand related social activity while providing consumers with an industry-leading experience.

The Pepsi Experience Points program (PXP) is powered by CrowdTwist and provides a unique opportunity for consumers to earn points for engaging across Pepsi’s virtually endless number of channels. The program has been integrated with Pepsi’s various entertainment sponsorships ranging from the Super Bowl to the Grammys, as well as used to support its co-marketing relationships and promotions with partners including MLB, Papa Johns, Norwegian Cruise Lines, and others.

The program has driven measurable increases in brand engagement and social activity and allows Pepsi to connect brand interactions to purchases so the brand can finally identify and reward its biggest advocates.

CONNECTED ACROSS

  • Code-on-Pack
  • Social Networks
  • Website Activity
  • Promotional Partners
  • Email
  • And More…
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VIZIO: Changing The Way Companies Connect With Consumers



PROGRAM OVERVIEW

VIZIO, one of the largest TV manufacturers in the U.S. wanted to find a way of strengthening its relationship directly with consumers while simultaneously supporting its extensive network of partners including Amazon, BestBuy, Hulu, Netflix, The Childrens Heart Foundation, and others. The Fandemonium loyalty program was created as a way for VIZIO to engage and remain relevant throughout its customers’ lifecycle–before, during, and after making a purchase.

The Fandemonium program offers members the ability to earn points for interacting with VIZIO and its various partners’ content–online, across social networks, and in-store–while giving them an opportunity to compete for incredible prizes and rewards. In addition to driving lifts in brand engagement for both VIZIO and its partners, the program provides the brand with extensive customer insight while driving brand exploration across channels, through content, and within its various online social communities.

By rewarding consumers with access to incredible product and content related rewards, VIZIO is extending its reputation for product excellence at the same time that it is building stronger and more enduring relationships with its customers.

CONNECTED ACROSS

  • Extensive Partner Network
  • Email
  • Website Activity
  • Social Networks
  • Promotions and Sweepstakes
  • Survey Tools
  • And More…
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