CrowdTwist | Go CrowdTwist, Go CrowdTwist

On CrowdTwist

Ad Week

The Miami Dolphins Connect Online and In-Stadium Loyalty using the CrowdTwist platform

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Venture Beat

CrowdTwist: Rewarding Customer Loyalty

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Loyalty 360

The Miami Dolphins gain 3,000 loyalty members in the first three days after launching their CrowdTwist powered Loyalty Program.

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Killer Startups

CrowdTwist named one of the Shining Stars of last year’s TechStars class.

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Mashable

Startups lead the charge with fun, bright environments and company cultures that foster collaboration, creativity and productivity.

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TrendHunter

CrowdTwist leverages the In-Store Social Pro Trend to become a leading multi-channel loyalty platform.

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Loyalty 360

CrowdTwist helps companies pull together & reward various customer engagement activities.

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Entrepreneur Magazine

Our very own Irving Fain details 7 tips to successful fundraising.

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Beta News

Irving Fain explains that CRM is about the customer lifecycle and not just the moment.

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Business Insider

Our Head of Marketing on what the Agency business needs to change.

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Business Insider

Our very own Irving Fain is recognized as one of the 25-up-and-coming CEO’s in New York.

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42Terabytes

Offering a solution that uses game design but is far more powerful than gamification.

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VentureBeat

Across the board, CrowdTwist customers are seeing an average purchase size increase of more than 30 percent and an average engagement lift of 1,000 percent.

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Business Insider

CrowdTwist Office Tour: Life After TechStars NYC.

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TechCrunch

Helping brands reward customers and identify the impact of individuals who interact with their various brand’s channels.

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VentureBeat

Creating a platform that helps engage a brand’s audience both online and offline.

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Gigaom

Providing an engagement tool that reaches consumers across a number of platforms, from a brand’s website, offline stores and email to Facebook, Foursquare and Twitter.

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Mashable

Looking more deeply into a brand’s landscape to understand how and where their audience is engaging with the brand itself is the key to successful loyalty.

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Business Insider

One of the 25 hottest NYC start-ups. Thanks for the honor, we’ll take it.

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Gigaom

It’s not about gamification, it’s about tying game mechanics to things people care about, not just points and badges.

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Pollstar

John D’Esposito from Live Nation delivering serious results with the CrowdTwist platform.

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Billboard

Powering viral marketing strategies to build brands and feed passionate communities.

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Adotas

Live Nation is now offering rewards that include VIP passes, the chance to introduce performers on stage, autographed merchandise and other awesome experiences.

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SocialTimes

Our perspective on the overuse of the term gamification and a look at the mechanics that are powering this trend.

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GameZebo

In all the talk about points, badges, and challenges, there is very little discussion about return of investment (ROI) of gamification

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On the Industry

Harvard Business Review

Done wrong, loyalty programs can alienate great customers.

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Fast Company

5 best practices for loyalty programs.

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Social Media Explorer

How to determine the ROI of Facebook & Twitter.

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Marketing Magazine

It’s great if your loyalty program wins the heart of customers, but if it isn’t seeing a positive ROI, it’s a failure.

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Bank Tech

Enrollment in loyalty programs rapidly rises across the financial services industry.

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Business 2 Community

The ROI of social media is the building of real relationships that outlast temporary gimmicks or offers.

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emarketer

Using social media, brands identify their most loyal customers.

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Business Insider

12 surefire strategies to increase customer loyalty.

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Forbes

Use social media channels not simply because they’re popular, but because you are dedicated to creating a true following.

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Autoblog

General Motors to tie executive pay to customer loyalty. Smart move!

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Inc

There are plenty of startups that offer to help your social media efforts. How can you tell if they’re worth your time and money?

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Pandodaily

The great divide: The perception gap between social marketers and customers

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eMarketer

Marketers struggle to link digital data to ‘big data’ picture. We don’t!

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Gigaom

A great look at how marketing is changing in the world of ‘big data’

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Fast Company

A great example of how social media can be effectively used to drive measurable increases in revenue.

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Seth Levine

Perspective on why what’s gone wrong with the world of trade shows and industry events.

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Forbes

Connecting online and offline commerce.

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Social Enterprise Today

The term gamification trivializes the purpose of creating something that’s engaging.

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TechVibes

Listen up gamificationers! If gamification doesn’t have a long term revenue strategy, then it’s failing!

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Direct Marketing News

The truth is you don’t need more customers, you need the customers you have to spend more time with your brand.

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InfoWorld

Gamification: The buzzword that can ruin your apps and business

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Tweets by the Team

@bdeshong

October 2, 2012 @ 8:02pm

8 PM …time for the night shift.
@0hsiaochen

October 2, 2012 @ 7:27pm

RT @ifain: There is so much untapped value in your existing customer base. Marketing needs to think about retention & not simply cus …
@ifain

October 2, 2012 @ 7:15pm

There is so much untapped value in your existing customer base. Marketing needs to think about retention & not simply customer acquisition
@maxdrz

October 2, 2012 @ 4:38pm

OH: Barnes and Noble employee to customer “Fahrenheit 451 is about a utopian future.” Bahahahaha!!
@0hsiaochen

October 2, 2012 @ 3:04pm

@bdeshong always good to have that feeling.
@bdeshong

October 2, 2012 @ 3:03pm

Pushing code still makes me all tense and on-edge. Always has, probably always will. Ssshhh, don’t tell anyone.
@ifain

October 2, 2012 @ 1:28pm

Congrats to @shelby – check it out! “Shelby.tv Is Back (Kinda), With A New Genius App That’s Like Pandora For Video” http://t.co/wHUjGDoc
@joshlaurito

October 2, 2012 @ 12:16pm

Me as a dumpling: a trenchant commentary on the smell of our kitchen from @jeanniehuang cc @0hsiaochen http://t.co/J8Qc924h