The Evolution of Loyalty Marketing and Data Activation



Webinars, Whitepapers, E-Books and Case Studies

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Engaging Customers

In this webinar, PepsiCo, reveals how it launched a multichannel loyalty program that focuses on customer engagement, and how that initiative drives the brand’s successful marketing strategy.

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Green Light Loyalty

In this webinar, industry leaders from Nestlé Purina and UFC discuss the process, the type of research they conducted, and the steps they took to launch multichannel loyalty programs.

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DIFFERENTIATE LOYALTY

Discover 52 different ways to incentivize and engage customers that will keep your loyalty program fresh and top of mind. Learn new strategies to make your program shine.

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CONSIDER LOYALTY PROGRAMS

Uncover key considerations when thinking about whether to create a multichannel loyalty program and learn how to strategically position your brand for success.

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INCREASE CUSTOMER LOYALTY

Understand how loyalty can help you establish a long-lasting emotional tie with consumers and create more engaging relationships with your best and most valuable customers.

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Points for Action™

Learn how top marketers motivate consumers with Points for Action™, a loyalty strategy that incentivizes and rewards consumers for engagement across channels.

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A NEW ROI FOR LOYALTY

Look at how leading marketers are leveraging loyalty programs as the most effective way of getting more out of every investment they across both acquisition and retention.

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RETAIL LOYALTY TODAY

Explore how retailers are expanding loyalty programs beyond the point-of-sale to drive high value behaviors and redefine the way they connect with new and old customers.

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CPG BRANDS & LOYALTY

See how CPG marketers are turning to omni-channel loyalty programs as the most effective way of building deeper and more profitable relationships directly with consumers.

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RETAIL CASE STUDY

See how the fastest growing action-sports retailer is leveraging our solutions to drive high value behaviors and significant lifts in sales, all while keeping their customer’s needs front and center.

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Did You Know

Consumers across our programs spend 25% more than our Clients’ average consumers

Consumers who join our Clients’ programs interact with the brand twice as much

35% of people who join a Crowdtwist powered loyalty program connect their social accounts

76% of people choose to provide additional personal information and answer brand surveys